But if you do so in a way that people will think of Disney – which is kind of likely because they have been investing in this character for so long – then in theory, Disney could say you violated my trademark.” “You can use the Mickey Mouse character as it was originally created to create your own Mickey Mouse stories or stories with this character. He said the copyright expiration does not come without limitations. CNN Sans ™ & © 2016 Cable News Network.Daniel Mayeda is the associate director of the Documentary Film Legal Clinic at UCLA School of Law, as well as a longtime media and entertainment lawyer. Market holidays and trading hours provided by Copp Clark Limited. All content of the Dow Jones branded indices Copyright S&P Dow Jones Indices LLC and/or its affiliates. Standard & Poor’s and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Chicago Mercantile: Certain market data is the property of Chicago Mercantile Exchange Inc. US market indices are shown in real time, except for the S&P 500 which is refreshed every two minutes. Your CNN account Log in to your CNN account Meanwhile, we’ll just be thankful it’s not purple. The New York Times said the Zuckasaurus “could suffer the cruel fate of other tech industry cartoon characters if Facebook slips on its promise to be more mindful of users’ privacy.” On Twitter, some users Friday were calling the creature a “safeasaur” or a “privasaurus.” Will Facebook’s privacy dino catch on? Or will he (or she) be mocked into extinction? Only time will tell. Amusing enough at first, the puppet’s schtick had already started getting old by 2001, when the site went belly up, its once-ballyhooed stock worth a whopping 22 cents a share.
Then-CEO Bill Gates retired Clippy in 2001, though he was brought back in 2011 for a Microsoft Office tutorial – but only if users chose him.
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Early Windows users were forced to click him out of existence over and over again as he popped up to give advice of sometimes questionable value. Even Twitter’s “Fail Whale,” which showed up years ago whenever the platform was over capacity, had its fans.Ĭlippy, Microsoft’s talking paper clip, became one of the computing age’s most mocked, if not reviled, characters. Some, like Reddit’s beloved Snoo, the Twitter bird and the early Web’s Ask Jeeves butler invoke warm feelings among users.
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“Once we tried him out, we saw some great results and welcomed him to the team.”ĭubbed the “Zuckasaurus” by The New York Times in a nod to Facebook CEO Mark Zuckerberg, the (thankfully) un-Barney-like creature joins an ever-growing pantheon of tech mascots.įrom TiVo’s smiley, leggy TV guy to Google Android’s android, there has been no shortage of cutesy characters introduced by Web and tech companies to reinforce brand identity or help set themselves apart from the masses.Īs a species, they’ve provoked a wide variety of reactions. “Our team looked at a few different characters, saw the dinosaur, and just thought he was the friendliest and best choice,” said Raylene Yung, an engineering manager on Facebook’s privacy team. It’s part of an effort that Facebook has been undertaking for months to clarify and tighten privacy settings, something critics have dinged the site for in the past. You haven’t changed who can see your post lately, so we just wanted to make sure you’re sharing this post with the right audience.”įair enough. “Hi!” reads one of the new pop-up windows, presumably relaying the sentiments of the new Mesozoic spirit animal. Your new guide to the intricacies of controlling your personal info on the world’s biggest social platform? A blue cartoon dinosaur with a snaggletooth, tapping away at a laptop that looks like some kind of Macbook. In addition to making settings for all new users default to “Friends Only,” Facebook announced Thursday it will prompt existing users to review their privacy settings.
With “Godzilla” still rampaging at the box office, Facebook also rolled out some privacy changes along with a friendly blue dino to help explain them all.
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